“I am sorry, but they will not make it through the night.  Call in the priest.”  While we believe in miracles, and certainly that many had occurred prior to that day, this was the first one we had ever experienced.  We were only a few hours old when our mom heard those words about her identical twins.   After all, two pound preemies did not “make it” those thirty-some years ago.  But we did.  We made it big time.  And despite obstacles that Hollywood could not have written, we became Rock Stars.

Don’t misunderstand us.   Neither of us can carry a tune in a bucket.  But that’s the point.  See, we believe we are all Rock Stars.   At least, we all should embrace our own inner-rock-star, and fight to be discovered.   In the next two weeks, we begin highlighting your stories.  We’ll be posting about all the Rock Star women in business that we can find and love, so we want to be clear on what we mean by that.  In becoming Rock Star You, it is not about selling a million records, or making a billion dollars.  Sometimes it is about making an impact on a gazillion people.  Sometimes it is just about touching the life of one.  It is about finding and using the God-given Rock Star qualities that each of us have within us, in order to shape our own World Tour in Life and make it exactly the way we want it to be.  And with those tools, we create our own meaningful platforms and causes.  No matter what our life circumstances are, truly, it is about never underestimating the impact we can have on others.  

So of all the people in the world, what is it that sets apart a celebrity Rock Star from Rock Star You?  Aside from their given vocal quality, celebrity rock stars today have more than that.   They are marketing machines.  They are at the right party at the right time with the right glow, and most importantly with the right cause.  All those right placements, along with being surrounded by the swat team of producers, managers, agents, stylists, nannies, plastic surgeons, cosmetic dentists, and bodyguards, makes one cool rock star.  Duh.

We know lots of them.  Rock stars, that is.  You will hear about some of our favorite rock stars as we grow this blog.  None of them are celebrities (yet), and there are no paparazzi around. Our rock stars are the ones that have an impact on us with every moment of every breath.  They shape us.  The things that we do and don’t do are based on what we have learned from our rock star family and friends.  

See, its not about your “awards.”  We don’t care about them and we are likely unimpressed by them.  Trust us.  Make it about your Hall of Fame- your character and your legacy.  Don’t make it about your paycheck or your digs.  Instead, make it about whatever it is you want them to say about you when you die.  When you croak.  When you bite the dust.  When you are six feet under- what will they remember about you?

The question to ask Rock Star You then becomes, “Are the people that I love most truly in my fan club?”  And if so, most importantly, “Why?”   Is it because I have a fancy house or outfit…or despite that?  “Is it truly because I have given to them my best private concert ever?”  Don’t hope so.   Know so.

We can’t wait to shine the spotlight on you. For every Rock Star woman in business we meet, we know that we’ll be teaching the art of selling out every show with Rock Star Branding.  It will be done in the face many mountains, with leadership, the perfect perspective, and knowing the F-word well (not the one you think).  We’ll cover how the most successful Rock Star women in business know no “no,” and how they always look so good while knowing it.  We’ll cover how money can buy happiness (and why its weak), and we’ll cover why we are always so grateful.  Coming from both of us, we say, “Welcome to your life. In surround sound.”  Stay tuned….